? Subscribe to my newsletter for exclusive job opportunities to work with your favorite creators and entrepreneurs: https://sendfox.com/jeremyjohnmary ? Listen to the interviews on your favorite podcast app? Apple Podcast: https://podcasts.apple.com/podcast/id1548928085 Spotify: https://open.spotify.com/show/1JhGJLex6LPSARBxTT40KU ? Follow @backstagecareers on Instagram to get clips & highlights from the latest episodes: https://www.instagram.com/backstagecareers/ ? Follow Caleb on Instagram: https://www.instagram.com/calebralston/ In this episode I talk with Caleb Ralston who worked with Gary Vaynerchuk between 2018 and 2020 and who recently was hired by Alex and Leila Hormozi to run their content. Caleb was initially editing and shooting Gary’s daily vlog, but when Gary started going hard on TikTok he asked him to own the strategy and content creation for the platform and Caleb took Gary’s TikTok account from 300,000 followers to 1.5M. Today, Caleb just started working with Alex and Leila Hormozi as their Creative Director, which means he’ll be leading the content strategy and building a content team around them. SHOW NOTES: 0:00 – Who is Caleb Ralston? 1:00 – How Caleb got a job with Gary Vaynerchuk 5:00 – Caleb’s work at PureWow 7:15 – Getting a job at Team GaryVee 9:50 – Caleb on reaching out to GaryVee 10:55 – Caleb’s email to D-Rock 12:30 – D-Rock contacts Caleb 15:00 – VaynerX job interview 16:25 – Test videos for PureWow 20:20 – Hilarious first week at Team GaryVee 23:39 – First meeting with Gary 27:08 – First work for Gary 29:00 – What it’s like to work for Gary 33:20 – About Team GaryVee 34:50 – How Team GaryVee Collaborates 39:00 – How Team GaryVee creates content 40:20 – Story behind Gary’s blueberry clip 41:00 – Roles at Team GaryVee 41:47 – Caleb on managing Gary’s TikTok 45:45 – Gary’s busy schedule 47:20 – Biggest lessons working with GaryVee 52:40 – Quitting Team GaryVee 53:26 – Work at VaynerMedia 56:15 – Work at Constallation Brands 57:30 – How Caleb got a job with Alex Hormozi 1:00:26 – Working as Alex Hormozi’s Creative Director 1:02:50 – Gary’s Advice to Caleb Working with Alex Hormozi 1:04:26 – Difference between Alex Hormozi and Garyvee 1:07:58 – Team behind Alex Hormozi – Hiring! 1:10:00 – Work behind Alex Hormozi 1:14:24 – Leila Hormozi’s A+ Onboarding Experience 1:16:44 – 12 month Vision for Alex Hormozi’s Content 1:23:30 – How to get your dream job? 1:27:27 – Outro ABOUT THE PODCAST: Backstage Career is a podcast where I interview the linchpins who are working behind the scenes with some of the biggest creators and entrepreneurs out there! My goal with these interviews is to give you an idea of what it’s like to work with these influential people, and to help you land a job working with someone you look up to and want to apprentice under. ? Upcoming Interviews Target List: ? Tim Ferriss’ research assistant ? GaryVee’s DRock ? Patrick Bet David’s Content Strategist ? Jaime the producer of the Joe Rogan Experience ? The Content Strategist for MrBeast ? Alex Banayan Author of “The Third Door” ? Ryan Holiday who apprenticed under Robert Greene ? If you’re hyped about that list you should subscribe: https://www.youtube.com/channel/UCEfQeaiXKSSONQXqhyMWtig